Mr. Rock Space Adventurer from Another Planet.
Clearly this vintage action figure, which includes Ray Gun and Space Communicator, is a knock-off of Star Trek’s Spock. The pointy ears and slanted eyebrows give it away.
This vintage space age toy was made by Lincoln International, a New Zealand toy company. Fun Ho says that Lincoln International began in 1946, when Mr. Lincoln Laidlaw took over a Higgins and Clotworthy handbag frame company. (Lincoln Laidlaw is likely the son of Richard Laidlaw, the founder of Farmers Trading Company; and Lincoln also opened the Jon Jansen furniture shop.) By 1948, the first “Lincoln Toy” was made and the toy company went on to make and import many licensed — and unlicensed — toys, using the “Boy oh boy, a Lincoln Toy!” slogan. The toy company merged with or was bought-out in 1983 or 1984.
The toys made between the 1960’s and 1970’s are often considered the company’s “golden age” and the vintage space age theme toys by Lincoln remain quite popular with collectors today. Even though “Mr. Rock” is a knock-off, this vintage toy has great value — it’s so rare that, according to Mego Collector, one of these sold in 2007 for $5,556. More info available here.
Other vintage Lincoln toy info:
Lincoln may have used Wyn toy bodies for trucks and other vehicles.
Info on Lincoln and diecast Brentware aka Brentoys.
Collecting Little Tuppence and Posing Penny dolls.
Images from a 1967 or 1968 Lincoln International toy catalog.
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